Snacks. Nutrition. Joy.
Color of Vietnam develops food brands. We craft recipes, design packaging, and set quality standards. The products are made at our manufacturing partners' facilities.
Find your next favorite.
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Brands with character.
PLAY Nutrition, PLAY Protein Bar, Natural & Healthy and Let's PLAY are part of Color of Vietnam. Each brand offers food for different moments, from active days and tea breaks to playing Ô ăn quan.
It starts with the food.
Rice, corn, cashews and seaweed are familiar staples, yet there is still room to explore how they are made. We want foods using these ingredients to reach beyond the local produce shelf.
Trust requires facts.
Our partner facility holds Halal certification and an ISO 22000:2018 certificate currently under renewal. They also maintain an FDA facility registration. See the Manufacturing page for scope and validity details. Please note FDA registration is not a certification.
Ready to go further from Vietnam.
We are ready to discuss export orders. Talk to us about samples and documentation to support your import plans.
- Partner manufacturing facility credentials.
- Documentation for each export batch.
- Packaging formats adaptable to your market.
Frequently asked questions.
What is Color of Vietnam?
Color of Vietnam operates as a house of brands, owning and developing Vietnamese food brands. The legal entity is Sac Mau Viet Nam Holding Co., Ltd.
What products do you offer?
Our range includes energy bars, protein bars, nut bars, rice crackers and snack jars. Examples are Natural & Healthy cashew bars and Let's PLAY Cheese Ball and Maize Ball jars, which feature the traditional Ô ăn quan board game.
Where are the products made?
Products are made at partner facilities in KCN Thạch Thất – Quốc Oai, Hanoi. Color of Vietnam is responsible for recipe development, packaging design and product standards.
What credentials does the facility hold?
The partner manufacturing facility holds the following credentials, which do not belong to the Color of Vietnam entity: ISO 22000:2018 (under renewal) and HCA/JAKIM Halal certification valid until 19.11.2026. It also holds an FDA facility registration valid until 31.12.2026. This is a registration, not an FDA certification.
Can I import your products?
Export is one of our sales channels. If you wish to import, let us know your target market and products. We will then discuss labelling, documentation and supply capabilities.
How do samples and minimum orders work?
Samples and minimum order quantities are discussed per order. Please share your desired products, pack formats and quantities via the contact form or call 0907 055 455.
Do you offer private label or OEM services?
Private label and OEM projects are evaluated individually. Share your product ideas, packaging requirements and target market. We will assess feasibility with our partner facility before proceeding.
Where can I buy the products and how to contact?
Our products are available in supermarkets, convenience stores and online. To find stockists or make an enquiry, fill out the contact form or call 0907 055 455.
Your shelves, our brands.
Sourcing for retail, import or a distribution network? Tell us about your target customers, sales channels and the products you need.